Content farms: What do they say about what we care about? - By Annie Lowrey and Angela Tchou - Slate Magazine

Content farms: What do they say about what we care about? - By Annie Lowrey and Angela Tchou - Slate Magazine:

"Content farms are to online media what tabloids are to print. Neither journalism nor advertising, they are a trashy and addictive product, sussing out what we really want in order to give us something we don't really need—and, in so doing, telling us something important about ourselves."
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"So what more do we know about the content farm from running through the database? It exists in the spaces that other sites neglect—answering the mundane questions we ask the Internet about our families, our friends, our bodies. It caters to our baser search instincts. What is the overall picture of us, painted by the content farm? We are, it seems, avid TV watchers who adore sports, pets, and our families, worry about our jobs, and suffer from hypochondria. But maybe none of us needed a content farm to tell us that. "